$25,000 in 3 months vs $39 in 30 seconds
Last updated: October 2025
Minimum engagement: $15,000-$50,000. Timeline: 2-3 months. You need approvals, RFPs, proposals, contracts before work even starts.
By the time you get your market sizing report, your competitor has shipped, your market has shifted, and you've burned through 3 months of runway. Most founders can't afford to wait that long or spend that much.
| Traditional Research | BuyerIQ | |
|---|---|---|
| Timeline | 2-3 months | 30 seconds |
| Cost | $15K-$50K per study | $39/month |
| Annual Cost (12 studies) | $180K-$600K | $468/year |
| Revision Cost | $5K-$15K + 2-4 weeks | $0 (unlimited) |
| Accessibility | Large enterprises only | Any founder or team |
| Deliverables | 100-page PDF report | Same insights, instant |
Traditional research delivers the same insights BuyerIQ provides—TAM/SAM/SOM, demographic segmentation, competitive analysis—but takes 2-3 months and costs $25K+. BuyerIQ democratizes market research for founders who need insights now, not next quarter.
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